The national cabeltv company changing its name to YouSee? Hmm...


6 comments so far...

Steffen Fagerström Christensen Team 23 October 11, 2007, 06:39 PM
It was a nice envelope though. Too bad that they didn't take the chance to actually release new product (Read: hd recorder with DVB-C and support for their special EPG). A bit off-topic, I know.
Thomas Madsen-Mygdal Team 23 October 11, 2007, 08:26 PM
a nice envelope...yeah ;).

just a rebranding by the hedge fund to make an exit for a part of the tdc business possible

Michael October 18, 2007, 02:46 PM
Nice skin, same shit...
PimpDaddy October 24, 2007, 10:31 PM
The change to YouSee is strange.

When I left the company they spent alot of energy to make the public see all the TDC sub-companies as one. They spent alot of time changing websites and structures.

Glad I'm not working for them anymore :-)

Thomas Madsen-Mygdal Team 23 October 26, 2007, 07:41 AM
yeah, and before that they had their decentralization branding in about 2001 where all the companies were seperated from the brand. yo-yo strategy...
PimpDaddy October 26, 2007, 10:09 AM
Exactly... But now the time between centrilization and decentrilization is getting shorter and shorter each time... Just like a yo-yo that is rolled out and not helped to keep the momentum it needs til "roll in" again.


Bad english but you should be able to get the point ;-)
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