23: Find the flaws, please. I see at least 4

Find the flaws, please. I see at least 4

6 comments so far...

Thomas Madsen-Mygdal Team 23 October 05, 2006, 01:32 PM

hmm... tough one...

telecom?
big G in Gap

Rasmus October 05, 2006, 02:41 PM

I was thinking communicative and advertisingly, though teleKom was one of them.

They want to sell digital communication.

Do NOT buy a stock photo. Do NOT try to save by buying an old stock photo, where the phones have extractable antennas. Do NOT use a bald man in an advertisment for anything else than Regaine - and please ... spend some time on the company ident.

mads October 05, 2006, 03:43 PM

Dude, how are we sposed to see if the phones have extractable antennas or not?

Stock photos are horrible but maybe they dont have a budget for a photoshoot.

Rasmus October 05, 2006, 08:13 PM

I know my Samsung isn't equipped with a very high resolution camera, so I wrote that part myself. However, the visible size of the phone is so '95.

Photoshoots aren't a lot more expensive than royalty free stock. It's easily done at the same price.

Courage and wisdom is nessesary in communication.

mads October 05, 2006, 10:10 PM

Depends on target quality. A quality shoot general shoot will cost you two models, stylist, wardrobe, proper photographer, assisant and charge per image. Easily 50K for a half-day shoot.

Rasmus October 06, 2006, 06:24 AM

I could do that for 5k or less. It's just a bigger challenge. Innovation is nessesary. You know that. Some of the greatest campaigns have been made without sizeable funding.

Calling BBDO doesn't solve a problem. It just transfers it.

The photo has been viewed 485 times.

Rasmus

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