STAGIS

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Why advertise in a paper which your customers dont read? I guess the habit of communicating to yourself is still going strong.;)


5 comments so far...

pbixe September 23, 2006, 07:26 PM
just normal autocommunication (Christensen/Cheney)
Nikolaj September 23, 2006, 09:50 PM
Well, some people think of autocommunication in a positive way, being that communication to stakeholders outside the organization has a secondary effect within the organization. But when Ry Højskole puts an ad in Information I'm sure it's because they want more participants. But how many young adults read Information?
Jacob Bøtter September 26, 2006, 06:32 PM
Maybe their parents do and maybe, just maybe, their opinion would have an effect on their children?

Parents that would send their kids off to Ry Højskole are definitely likely to read Information.

Nikolaj Stagis September 27, 2006, 12:22 PM
I totally agree, their parents read it. And their board and the teachers. But parents don't have a large effect at that age so... I think there are lots of alternatives that would work a lot better!
Mette Urth August 07, 2007, 09:50 PM
Well...I actually went to Ry Højskole three years ago and was there this weeknd, and is still very involved in it. At Ry Højskole they -among many other newspapers - read Information. I also happen to read Information now, and I know quite a few from Ry Højskole that reads it too. So I guess it's an extremely smart move of them.
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